Friday, 21 January 2011

Richmond Gardens Shopping Centre, Bournemouth

Signcraft was appointed to re-brand Dalkeith Arcade, a medium sized retail centre in the heart of Bournemouth. Home to Wilkinson, Lidl, Peacocks and others, the area is now the Richmond Gardens Shopping Centre.

Previously, the centre was unattractive and dated - our job was to create a brand identity to revitalise the building and implement it in three stages.

Starting with the interior, our new banners are on display; we have transformed the ground and first floor malls with high energy and very effective signage, working with Emma Hunt Design who created the identity.

The second phase was to create and install an effective way-finding system from the local authority's Richmond Gardens multi storey car park that is annexed to the shopping centre, to encourage people to visit the stores. The main brief here was to concentrate footfall from the parking area into the malls; working in tandem with the local authority we have signed the car
park with bright easy to follow signage that promotes the new name and logo.

The on-going final phase is the external signage, here again we are regenerating the old signage, using the new name and image in a most effective manner to raise the street appeal and general awareness of the centre.

Signage is a powerful medium for information, messages and creating a specific environment. Signcraft is experienced in helping clients deliver. Visit our website or give us a call to discuss your signs and signage.
01895 442768/ 441740/ 445127

Thursday, 6 January 2011

Wall art design - Signcraft has it covered

Tata Global Beverages chose Signcraft to design and install wall art for their UK office.

We have developed and delivered a range of digital wall coverings and printed canvases throughout four floors of Tata's Greenford site. Adept at providing large format designs and photo images for meeting rooms and reception areas for a variety of clients, this is our first entire building project.

Bob Colwell said "The challenge of meeting the client's criteria with good design and finish was by far the hardest element of the project and required more time than the rollout of the work. We are finding increasingly that the demand for highly visual pieces of work is becoming more regular as business environments are becoming more demanding of their fit out partners to deliver new and interesting mediums."

Signcraft will produce high quality wall mounted canvases through to customised wall coverings in accordance with client's requirements.
Olympic stadium wall covering
in Signcraft's Meeting Room


A range of examples can be found in various galleries on www.signcraft.co.uk:

  • Digital Wall Coverings
  • Wall Mounted Canvasses
  • Posters & Displays