Richmond Gardens Shopping Centre, Bournemouth

Signcraft was appointed to re-brand Dalkeith Arcade, a medium sized retail centre in the heart of Bournemouth. Home to Wilkinson, Lidl, Peacocks and others, the area is now the Richmond Gardens Shopping Centre.

Previously, the centre was unattractive and dated - our job was to create a brand identity to revitalise the building and implement it in three stages.

Starting with the interior, our new banners are on display; we have transformed the ground and first floor malls with high energy and very effective signage, working with Emma Hunt Design who created the identity.

The second phase was to create and install an effective way-finding system from the local authority's Richmond Gardens multi storey car park that is annexed to the shopping centre, to encourage people to visit the stores. The main brief here was to concentrate footfall from the parking area into the malls; working in tandem with the local authority we have signed the car
park with bright easy to follow signage that promotes the new name and logo.

The on-going final phase is the external signage, here again we are regenerating the old signage, using the new name and image in a most effective manner to raise the street appeal and general awareness of the centre.

Signage is a powerful medium for information, messages and creating a specific environment. Signcraft is experienced in helping clients deliver. Visit our website or give us a call to discuss your signs and signage.

www.signcraft.co.uk

01895 442768/ 441740/ 445127

Wall art design - Signcraft has it covered

Tata Global Beverages chose Signcraft to design and install wall art for their UK office.

We have developed and delivered a range of digital wall coverings and printed canvases throughout four floors of Tata's Greenford site. Adept at providing large format designs and photo images for meeting rooms and reception areas for a variety of clients, this is our first entire building project.

Bob Colwell said "The challenge of meeting the client's criteria with good design and finish was by far the hardest element of the project and required more time than the rollout of the work. We are finding increasingly that the demand for highly visual pieces of work is becoming more regular as business environments are becoming more demanding of their fit out partners to deliver new and interesting mediums."

Signcraft will produce high quality wall mounted canvases through to customised wall coverings in accordance with client's requirements.

Olympic stadium wall covering
in Signcraft's Meeting Room

A range of examples can be found in various galleries on www.signcraft.co.uk:

• Digital Wall Coverings
• Wall Mounted Canvasses
• Posters & Displays

2011: New Fleet of Friendlier Vehicles, New Vehicle Livery Job!

It is amazing how ones expectations and needs are constantly evolving in business; three years ago we purchased a very expensive fleet of Mercedes trucks and vans and since then the cost of fuel has gone through the roof and logistics are now at the forefront of cost savings, Mercs not being the most fuel efficient rolling stock.

We have learnt to work smarter and more cost efficient during these dark years and therefore cost base is everything in the current climate, from staffing levels to fuel consumption we have left no stone unturned in developing our business into a truly twenty first century set up.

At Signcraft, we're a dab hand
at large banners and wraps.
Abseiling is a regular thrill
for our multi-talented staff!

Just before the crash we were considering purchasing our own aerial access platform, now we look at abseiling as a very cost effective option and have found, in terms of staff on the ground, that this system saves us from working at crazy anti social hours and has proved extremely efficient all round.

Instead of a broad brush approach to the new fleet we are focusing more carefully on what is best suited to each departments needs, the range of our operations also has to be taken into consideration as we are now covering much more of the U.K. recently we have successfully completed five re-brands for Chartered Surveying practices which have taken us from Cornwall to Lanarkshire.

The converse of this is that our service to property management departments, designers and fit out firms within our customer base is more and more focussed on Central London destinations, with all of the problems related to access and parking; this is proving to be real challenge in order to select a van that can cope with the types of signage involved and the locations, bearing in mind that the same department would be installing large monoliths in a Cambridge Science Park the next day. The answer will be flexibility within the fleet and adaptability among the staff.

By Bob Colwell, MD, Signcraft Ltd.

in this feature: vehicle graphics | large banners | hoardings | fascias 

Hang out the Flags ... But Where to Find a Flagpole?

It isn't often that most people - or businesses - have to consider having flags made and, even less often, sourcing a company that can supply and erect a flagpole. Never fear, Signcraft is here!

We supply and install flags and flagpoles to suit every environment, including temporary or permanent flags which can enhance any project. Whether you require traditional, side-attached, free-flapping fabric flags or top-and-tail-fixed flag-style placards, we can deliver.

In addition to reproducing your company logo or standard graphics, our advanced digital printing facilities enable us to apply superb high resolution photographic quality images directly onto flags. We also have a design team to create the image for you, as required.

A small selection of photographs illustrating some types of flags and flagpoles can be seen on our web site. Please feel free to contact us for a no-obligation discussion regarding your potential requirements.

ARCHITECTURAL SIGNAGE

Here at Signcraft, we design, build and install smart and original building signs and architectural sign systems.

Our design and build team love the challenge of something new and have successfully created stunning signage using the latest technologies and materials to produce distinctive landmark signs.

As sign manufacturers we work closely with our clients to ensure our signs deliver real impact. This link ARCHITECTURAL SIGNAGE will take you to our gallery of over 60 images. Contact Bob or Tony @ Signcraft.co.uk - 01895 442768 - for more details.

Art for the Workplace

Art has the power to help realise the full potential of individuals, organisations and places.

In addition to our bespoke range of designer wall coverings we are able to produce and manufacture striking images mounted on high quality canvas using our state of the art digital printers.

We have a range of stock images but can also photograph and produce unique images - virtually any size - to clients’ requirements and, using our combination of expertise and resources, we can deliver the power of art anywhere in the world.

Monolithic Signage

Signcraft was asked to design, construct and install a large format monolith sign for an office building.

The set objectives were:
1. landmark the building,
2.  provide a tenant directory,
3. act as a marketing tool.

The result was a sign that looks great and multi-tasks!

It looks easy but experienced design and engineering is required for heavyweight structures. Signcraft's Director Tony White took up the project of creating a 'sign' that looks impressive and performs the multiple functions required ... with style! Tony designed the sign as a tubular steel space frame, clad with aluminium face panels with detachable tenant plates. Signcraft contracted a structural engineer to advise with regard to wind loadings; the foundations were quite substantial and cast in grade 1 concrete. Polystrene blocks were set into the base  to provide holes for the sign legs to be inserted - and were removed once the base had set. The sign was lifted into the block using a crane and fast setting cement slurry was introduced to set the sign permanently. Job done!